LISTIANI, Sita; SUSANTI, Susanti. Pengaruh Shopping Motivation dan Kualitas Produk terhadap Loyalitas Pelanggan Produk Unilever pada Marketplace E-Commerce: The Effect of Shopping Motivation and Product Quality on Customer Loyalty of Unilever Products in the E-Commerce Marketplace. Jurnal Manajemen Ekonomi dan Akuntansi, [S. l.], v. 3, n. 1, p. 798–803, 2026. DOI: 10.63921/jmaeka.v3i1.665. Disponível em: https://ejournal.cakrawarti.id/index.php/JMAEKA/article/view/665. Acesso em: 8 oct. 2026.