Zahari , Ari, and Eulin Karlina. “Pengaruh Kualitas Produk Dan Promosi Terhadap Keputusan Pembelian Susu UHT Ultramilk Dikalangan Gen Z Kabupaten Bekasi: The Influence of Product Quality and Promotion on Gen Z’s Decision to Purchase Ultramilk UHT Milk in Bekasi Regency ”. Jurnal Manajemen Ekonomi dan Akuntansi 2, no. 1 (October 6, 2025): 73–79. Accessed May 25, 2026. https://ejournal.cakrawarti.id/index.php/JMAEKA/article/view/245.