Asih AN, Rakhmanita A, Suryani R. Analisis Daya Saing Menggunakan Metode SWOT Berbasis Bauran Pemasaran pada PT Pulo Airbiru: Competitiveness Analysis Using the SWOT Method Based on Marketing Mix at PT Pulo Airbiru. JMAEKA [Internet]. 2026 Sep. 21 [cited 2026 Sep. 21];3(1):710-6. Available from: https://ejournal.cakrawarti.id/index.php/JMAEKA/article/view/647